Software Revenue Growth Practice

Software companies walk a fine line of revenue. Many typical software companies are spending all their time and resources servicing the immediate needs of the current client base, getting proposals out the door and trying to install the latest sale. Not enough time is spent asking:

• How can we bring more money in the door?
• What items can we change in our product mix to maximize revenues?
• What are our competitors doing?

Since our inception, and even before, the principals of decide have worked with software companies to maximize their revenue streams. It is typical to leave money on the table on software deals. The company trying to live strictly off of license and maintenance fees is at a disadvantage in the marketplace.

The right mix of tiered support and billable services can increase revenue significantly. Customers can be trained to pay more when moving along the knowledge / availability matrix. These revenue can be realized without appearing as a services company to funding groups.

We have worked with many software companies to help them find these additional revenue streams, incorporate these streams into new sales, and bridge the gap to introduce these streams into existing customer relationships.